Two things have occurred that need your attention. The first alternative business structure (ABS) firms have been announced and QualitySolicitors’ new TV promotional campaign has started. I’m sure there will be a fierce debate about the pros and cons of QS’ approach to promoting legal services; however given the Co-operative is now an ABS offering ‘solicitors’ services, this will be somewhat academic. Whatever your opinion is, the facts are that both these businesses are starting a high-profile market entry strategy aimed at generating a brand value that will bring the work to them.
Conveyancing Solicitors Sevenoaks